AltVibes: The Startup Adventure of International Brands with a Local Twist

The Beginning: Amitabh and Tomo—A Tale of Two Passions

Once upon a time, there were two ordinary guys—Amitabh and Tomo—with a shared obsession for quality products. Amitabh, with his penchant for crystal glassware, dreamt of introducing fine, luxury glass brands to India. Meanwhile, Tomo, with his love for Japanese tea and coffee products, believed the world needed to experience Japanese craftmanship with a desire to see it in every Indian home.

Together, they launched Dozo Services with a simple yet ambitious goal: bring international homeware brands to India—but not just any brands. They wanted products that would suit Indian needs and fit Indian pockets. It wasn’t about luxury glassware for a few; it was about making high-quality international products available to more people. They weren’t going to settle for anything less than perfection. 

But here's the kicker: it wasn’t just about glassware. Amitabh and Tomo were more like curators—selecting the best of the best from around the world, then making sure these products aligned with the needs and tastes of the Indian market. Dozo Services helped them carve out their niche by introducing global kitchenware, coffee, and tea brands into homes that had never seen such quality before. The world was changing, and these two were ready to help India catch up.

The Shift: A New World, A New Online Journey

Fast forward to 2020. The pandemic changed everything. Suddenly, offline was out, and online was in. AltVibes was born out of this new reality—a place where people could get quality homeware without leaving their homes. AltVibes.com was created with a mission to curate the best global brands for Indian customers, all in one place. But here’s the twist: they weren’t just trying to create an online marketplace. They were trying to be a lifestyle brand—educating customers on quality, utility, and design. A whole new world opened up, and AltVibes dove in, hoping they wouldn’t drown in the process.

That’s when Shivani joined the crew. Amitabh had the ideas, Tomo had the international connections, and Shivani… well, she knew a thing or two about the digital world. Fresh from the chaos of startups—where every day felt like a crash course in reinvention—she figured out how to take all this offline expertise and bring it online.

The goal? Make sure people didn’t just see these amazing products but actually got why they mattered. No corporate jargon, no unnecessary frills—just a space where good design, quality, and practicality made sense.

And so, AltVibes went from being an idea to an actual, functioning online store. It wasn’t some grand, flawless launch—more like a fun experiment with plenty of trial and error. Some days felt like winning a jackpot; others, like realizing you’ve been pushing a ‘pull’ door for way too long. But that was the thrill of it—figuring things out, tweaking, adjusting, and slowly turning a business into something that felt like home.

The Now: A Thriving Young Startup Exploring, Evolving, and Loving It

So, where does AltVibes stand today? Still learning, still growing, and still figuring things out, but so excited about where it’s headed. They started with glassware, moved into homeware, and now? They’re exploring new things—wellness products, luxury home gifts, unique decor—who knows what’ll be next? AltVibes is a young startup that doesn’t have all the answers, but that’s what makes it so fun.

The journey is like one big, joyful experiment, where every new product or partnership is a chance to try something new. They’re constantly discovering new categories, learning from customers, and working hard to bring the best of the world to homes across India, all while keeping things fresh, relevant, and, most importantly, fun.

And here’s the truth: they don’t always get it right, and that’s completely okay. Getting it wrong sometimes is just part of the ride—and they love it. Whether they’re testing out new products or working through logistical challenges, it’s all part of the adventure, and they’re embracing every twist and turn. There’s no script for this—just a team figuring it out together and enjoying the process.

The AltVibes Team: Not Your Average Corporate Warriors

Now, let’s talk about the crew behind this operation. Shivani might be steering the ship, but it’s far from a one-person show. This is a team effort, fueled by a mix of ambition, caffeine, and the occasional “Wait… did we just do that?” moment.

Mallika is the glue holding the everyday operations together—making sure things run smoothly, even when it feels like the universe has other plans. Then there’s Trishla and Noopur, the ones making sure customers actually get their orders on time and that the business doesn’t descend into chaos. They’re the heart and soul of the day-to-day hustle, proving that startups are built on teamwork, not just big ideas.

Behind the scenes, Geeta Airi supports backend operations alongside Mallika, ensuring things function like a well-oiled machine (or at least a machine that can be fixed with a little duct tape and determination). And when it comes to third-party e-commerce and Amazon growth, Bhawan is leading the charge—navigating the ever-changing online marketplace like a pro.

No one here is pretending to have it all figured out, but that’s what makes it fun. AltVibes is a work in progress—an evolving, growing, and occasionally chaotic adventure. And honestly? They wouldn’t have it any other way.

The Future: Who Knows? But Let’s Have Some Fun

So, what’s next for AltVibes? Honestly… we’re not entirely sure—and that’s the best part. There’s no grand master plan to take over the homeware world or become the next retail empire. Our goal is simple: keep discovering cool stuff, make everyday life a little more exciting, and never lose the joy of figuring things out along the way.

Maybe we’ll dive into sustainable living. Maybe we’ll find the perfect gadget to make your morning coffee taste like it came from a fancy café. Maybe we’ll accidentally stumble onto the next big trend while just trying to solve a small everyday problem. Whatever happens, it’s going to be interesting.

One thing’s for sure: we’ll keep bringing you things that make your home feel a little more you. So, why wait for the future? Go ahead, explore, and grab something that sparks a little joy right now. (Seriously, your kitchen shelf deserves better.)